Asure Software, Inc.
ASURNASDAQ
USReal-Time Price
USReal-Time Price$10.29USD
-0.09 (-0.87%)Today
$10.29+0.00 (+0.00%)After HoursLast quote · Nov 12, 2026, 7:30 PM ET
Investors Sentoments
Sign in to share your view.
BTI Score
BASIC required or higher
View pricingBTI Fair Market Cap
$337.18M
-7.93% vs fair
Growth Software & Internet
Hold
Asure Software, Inc. (ASUR) Business Model
How does Asure Software, Inc. (ASUR) make money? A breakdown of revenue segments, margins, competitive moat and the unit economics behind the business.
Showing saved analysis from 06 / 10 / 2026; an updated analysis is currently unavailable.
How the company makes money
ASUR operates airports and earns revenue from passenger traffic, airline-related services, and commercial activities across its airport portfolio, led by Cancun International Airport.
- Passenger-driven revenue – Airport charges rise with passenger volumes, making tourism, airline capacity, and international travel important growth drivers.
- Long-term concessions – Airport concessions provide durable operating rights and support recurring infrastructure-linked cash flows.
- High-value flagship asset – Cancun International Airport is the group’s core asset and benefits from Mexico’s strong leisure and international tourism market.
- Commercial monetization – Retail, dining, advertising, parking, transportation, and other ancillary services increase revenue per passenger beyond regulated aviation fees.
Revenue Model:
- Passenger and airport usage fees
- Airline landing, parking, and aeronautical service charges
- Commercial concessions, retail, food and beverage, and advertising
- Parking, ground transportation, cargo, and other airport services
Customer / User Types
70%
Air passengers
Domestic and international travelers who generate passenger charges and spending across airport retail, food, parking, and transportation services.
15%
Airlines
Carriers pay landing, parking, terminal, passenger processing, and other aeronautical service charges.
10%
Commercial concessionaires
Retailers, restaurants, duty-free operators, lounges, advertisers, and service providers pay rents, fees, or revenue shares.
5%
Cargo and ground-service operators
Cargo handlers, logistics providers, taxis, buses, rental-car companies, and other airport service operators purchase access and operating rights.
💎
Competitive Advantage
Prime exposure to Cancun and Mexico’s growing international tourism market
Long-term airport concessions supported by significant barriers to entry
Strategic airport locations with limited practical substitution
Scalable infrastructure that benefits from rising passenger volumes
Diversified revenue mix across aviation, retail, parking, and other ancillary services
Operating expertise across multiple airports and jurisdictions