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Institutional investment manager
KEYSTONE FINANCIAL PLANNING, INC.
CIK 0001596906
- Reported holdings value
- $403.85M
- Reported positions
- 39
- Report as of
- 2026-09-30
- Filed on
- 2026-10-08
Reported holdings & quarterly changes
Compared with Q2 2026. All security classes provided by the filing are included.
| SCHD SCHWAB STRATEGIC TR 808524797 | US DIVIDEND EQ Share · SH | 6,279,518 | $204.27M | 50.58% | +29,169 | +0.47% | Increased |
| CVX CHEVRON CORPORATION 166764100 | COM Share · SH | 81,529 | $16.65M | 4.12% | -315 | -0.38% | Reduced |
| MSFT MICROSOFT CORP 594918104 | COM Share · SH | 27,488 | $14.1M | 3.49% | +620 | +2.31% | Increased |
| USB US BANCORP 902973304 | COM NEW Share · SH | 225,202 | $13.01M | 3.22% | -1,158 | -0.51% | Reduced |
| BNS BANK NOVA SCOTIA B C 064149107 | COM Share · SH | 134,967 | $12.26M | 3.04% | -1,521 | -1.11% | Reduced |
| CME CME GROUP INC 12572Q105 | COM Share · SH | 43,310 | $11.35M | 2.81% | +45 | +0.10% | Increased |
| VZ VERIZON COMMUNICATIONS INC 92343V104 | COM Share · SH | 232,816 | $10.68M | 2.64% | -2,057 | -0.88% | Reduced |
| GSK GSK PLC 37733W204 | SPONSORED ADR Share · SH | 211,232 | $10.18M | 2.52% | +15,642 | +8.00% | Increased |
| SPYD SPDR SERIES TRUST 78468R788 | ST STR SP500DIV Share · SH | 219,348 | $9.95M | 2.46% | +21,918 | +11.10% | Increased |
| UL UNILEVER PLC 904767803 | SPON ADR NEW Share · SH | 160,199 | $9.73M | 2.41% | -323 | -0.20% | Reduced |
| BMY BRISTOL-MYERS SQUIBB CO 110122108 | COM Share · SH | 155,174 | $9.68M | 2.40% | -1,594 | -1.02% | Reduced |
| PPL PPL CORP 69351T106 | COM Share · SH | 282,743 | $9.3M | 2.30% | — | — | Newly reported |
| BTI BRITISH AMERN TOB PLC 110448107 | SPONSORED ADR Share · SH | 163,906 | $8.92M | 2.21% | -1,367 | -0.83% | Reduced |
| XOM EXXONMOBIL HOLDINGS CORP 30233Q108 | COM SHS Share · SH | 47,734 | $7.77M | 1.92% | — | — | Newly reported |
| MO ALTRIA GROUP INC 02209S103 | COM Share · SH | 105,453 | $7.1M | 1.76% | -34 | -0.03% | Reduced |
| TROW PRICE T ROWE GROUP INC 74144T108 | COM Share · SH | 66,572 | $6.93M | 1.72% | -705 | -1.05% | Reduced |
| PFE PFIZER INC 717081103 | COM Share · SH | 239,885 | $6.84M | 1.69% | -2,208 | -0.91% | Reduced |
| PM PHILIP MORRIS INTL INC 718172109 | COM Share · SH | 25,084 | $4.79M | 1.19% | -160 | -0.63% | Reduced |
| HDV ISHARES TR 46429B663 | CORE HIGH DV ETF Share · SH | 156,554 | $4.38M | 1.08% | +61,986 | +65.55% | Increased |
| UPS UNITED PARCEL SVCS INC 911312106 | CL B Share · SH | 44,446 | $4.15M | 1.03% | -486 | -1.08% | Reduced |
| BEN FRANKLIN TEMPLETON INC 354613101 | COM Share · SH | 105,146 | $3.38M | 0.84% | -624 | -0.59% | Reduced |
| KO COCA COLA CO 191216100 | COM Share · SH | 35,137 | $3.02M | 0.75% | -553 | -1.55% | Reduced |
| GPC GENUINE PARTS CO 372460105 | COM Share · SH | 20,228 | $2.54M | 0.63% | -536 | -2.58% | Reduced |
| IBM INTERNATIONAL BUSINESS MACHS 459200101 | COM Share · SH | 8,326 | $1.83M | 0.45% | -193 | -2.27% | Reduced |
| T AT&T INC 00206R102 | COM Share · SH | 65,536 | $1.6M | 0.40% | -139 | -0.21% | Reduced |
| MCD MCDONALDS CORP 580135101 | COM Share · SH | 5,918 | $1.37M | 0.34% | -128 | -2.12% | Reduced |
| PG PROCTER & GAMBLE CO 742718109 | COM Share · SH | 9,021 | $1.31M | 0.32% | 0 | 0.00% | Unchanged |
| PNW PINNACLE WEST CAP CORP 723484101 | COM Share · SH | 13,510 | $1.26M | 0.31% | -447 | -3.20% | Reduced |
| SNY SANOFI SA 80105N105 | SPONSORED ADR Share · SH | 21,872 | $901.8K | 0.22% | 0 | 0.00% | Unchanged |
| LMT LOCKHEED MARTIN CORP 539830109 | COM Share · SH | 1,657 | $843.83K | 0.21% | -75 | -4.33% | Reduced |
| CL COLGATE PALMOLIVE CO 194162103 | COM Share · SH | 8,875 | $757.22K | 0.19% | 0 | 0.00% | Unchanged |
| TJX TJX COS INC NEW 872540109 | COM Share · SH | 4,268 | $564.71K | 0.14% | +15 | +0.35% | Increased |
| VNQ VANGUARD INDEX FDS 922908553 | REAL ESTATE ETF Share · SH | 4,942 | $442.95K | 0.11% | 0 | 0.00% | Unchanged |
| HLN HALEON PLC 405552100 | SPON ADS Share · SH | 48,842 | $439.58K | 0.11% | -303 | -0.62% | Reduced |
| CVS CVS HEALTH CORP 126650100 | COM Share · SH | 4,521 | $387.4K | 0.10% | 0 | 0.00% | Unchanged |
| PEG PUBLIC SVC ENTERPRISE GROUP 744573106 | COM Share · SH | 4,983 | $335.56K | 0.08% | 0 | 0.00% | Unchanged |
| BAC BANK OF AMER CORP 060505104 | COM Share · SH | 5,881 | $320.09K | 0.08% | 0 | 0.00% | Unchanged |
| NVO NOVO-NORDISK A S 670100205 | ADR Share · SH | 7,014 | $265.9K | 0.07% | 0 | 0.00% | Unchanged |
| AMGN AMGEN INC 031162100 | COM Share · SH | 612 | $257.96K | 0.06% | 0 | 0.00% | Unchanged |
| 30233Q108 EXXON MOBIL CORP 30233Q108 | COM Share · SH | 0 | $0 | 0.00% | -47,994 | -100.00% | No longer reported |
| MDT MEDTRONIC PLC G5960L103 | SHS Share · SH | 0 | $0 | 0.00% | -126,411 | -100.00% | No longer reported |
1–41 of 41 reported positions and changes
How to read this table
This table shows the institution’s holdings reported to the SEC for the selected quarter and changes compared with the previous quarter.
- Security / CUSIP
- The security’s ticker symbol, such as AAPL, alongside its CUSIP, a unique security identifier. If no ticker is available, the security may be identified by its CUSIP only.
- Class / Position
- The security type or share class as stated in the filing, such as common stock (COM) or a specific class of shares.
- Shares / Units
- The number of shares or units the institution reported holding.
- Value (USD)
- The total value of the position in US dollars as of the reporting date.
- Weight
- The position’s share of the total reported holdings value. For example, a 12.55% weight means AAPL accounts for approximately 12.55% of that reported value.
- Share change
- The change in the number of shares compared with the previous quarter. A plus sign (+) indicates an increase; a minus sign (−) indicates a decrease.
- Change %
- The percentage change in the number of shares compared with the previous quarter. For example, +52.25% means the reported share count increased by approximately 52.25%.
- Reported activity
- Increased: the reported quantity rose. Reduced: it fell. Unchanged: it stayed the same. Newly reported: the position appears in the current filing but not in the previous one. No longer reported: it appeared in the previous filing but not in the current one.
Important: These changes compare quantities reported in filings; they do not necessarily document the exact timing of purchases or sales. In particular, “Newly reported” does not necessarily mean the security was purchased during that quarter.
Source: FMP Ultimate / SEC Form 13F. Report as of 2026-09-30; filed 2026-10-08. Changes compare reported quantities, not confirmed transactions. “Newly reported” and “No longer reported” do not establish exact purchase or sale dates. 13F covers reportable securities, not the institution’s total assets under management.